Courses

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Public Relations: Media Crisis Communications

4 Lessons
2.1 hours
Intermediate

Public Relations during a time of crisis. Imagine that a …

What you'll learn
Being able to Manage Crisis Communications
Know how to appear Confident on Camera
Prepare Messages
Handle tough questions
Free

Mobile App Development with Ionic Framework

3 Lessons
21.5 hours
Intermediate

 The Ionic framework is an open source library of mobile-optimized …

What you'll learn
The basics of the technology
Background behind the technology.
The advantages of mobile apps
Cover basics as well as advanced concepts and technologies.
Free

Introduction to Web Development

4 Lessons
4.5 hours
Beginner

This course is designed to start you on a path …

What you'll learn
Describe the structure and functionality of the world wide web, create dynamic web pages using a combination of HTML, CSS, and JavaScript
Apply essential programming language concepts w
Creating HTML forms, select an appropriate web hosting service
Publish your webpages for the world to see.
Be able to develop a working model for creating your own personal or business websites in the future
Fully prepared to take the next step in more advanced web development or design course or specialization.

Survey analysis to Gain Marketing Insights

4 Lessons
18.8 hours
All Levels

How do consumers see your brand relative to your competitors? …

What you'll learn
From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.
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