Survey analysis to Gain Marketing Insights
What you'll learn
From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.
The Creative Journey of Branding
What you'll learn
Can create a value proposition for a brand
Learn how to produce meaningful and engaging content.
Develop a complete creative pitch.
Examine Branding activities through the lens of Customer Experience.
Learn Algebra The Easy Way!
What you'll learn
Learn the probability and basic techniques of data analysis and inference.
Gain a deeper understanding of the underlying concepts.
Mechanical Engineering and Electrical Engineering Explained
What you'll learn
Your understanding will be complete
Comparable to what you might achieve in a more formal learning environment.
You will be prepared to seize opportunities that come your way in the future
Ready to go on to further
More narrowly-focused training in whatever related specialty you choose.